10 Great Examples of Blog Post Styling


The headline should be the first thing they’ll see. The headline and post image needs to work together with the goal of enticing the visitor to read the first line of the post.

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The point of a subheading is to make your content scannable. These need to be styled so they stick out and break up the content. A good subheading has the same effect as an image within a post.

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Post Images

If not the headline, the post image is the first part of the post that people see. It needs to attract their attention first, curiosity second.

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Typography’s main function is to make the content easy to read. Most major news sites (i.e. CNN.com, AOL.com, MSNBC.com, and Mashable.com) use Arial because it’s widely considered as the web’s most readable font. But Arial isn’t perfect for every blog.

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Drop Caps

The point of the drop cap is to immediately draw your readers’ attention to the start of the post. Magazines and newspapers use this all the time and I think more blogs should do it as well.

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Bulleted lists are another way to break up your content. With a little CSS magic you can use any image you want as the bullet.

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Blockquotes are traditionally used to display, you guessed it, quotes. But some sites have started to use this formatting to draw attention to a certain part of the post to try to get you to stop scanning and read the whole thing. This is the magazine equivalent of a call out.

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Related Post

Listing the related posts at the bottom of your blog posts is one of the best ways to convince people to stay on your site. To maximize attention-grabbing and curiosity-inducing, this area should include the headline and the post image for each related post.

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Meta Data

You would want the meta data (i.e. published on date, post author, category, etc.) to be worked into the design so it doesn’t stick out.

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Social Media

In order to convince people to share your content, you need to style the social sharing areas so they’re obvious and remind the reader to share. I’m a big fan of the sliding social areas that sit in the left margin.

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